When I think of Louis Vuitton, the first thoughts that come to mind are quintessential modern French heritage, high craftsmanship, traditionalism and simplicity.
With the Louis Vuitton Menswear Autumn/Winter 2011/2012, the fashion house adheres to these distinguishing brand genetics (after all Louis Vuitton is subject to rigorous brand management), whilst at the same time re-interpreting the brand in the context of the global community. And it impresses upon me that the theme is “the global traveler (or maverick’.
And I know that this is wishful fancy, but for the jail bird Hollywood celebrities and socialites, Louis Vuitton has made the vivid-red-orange-jumpsuit the color of the season.
So says Helbers: “Well, the inspiration for this color is not exactly what i had in mind: it’s the color of the neon motel signs that pop up at the end of David Lynch films. There’s this aurora that happens as the neon gas starts to fill the tube and it’s somewhere between red and orange.”
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Le Marquis des Excellences