Little did we anticipate yesterday, when we published our feature “SOMETHING FOR THE GENTS BY ELLIOTT J. FRIEZE”, that we would be starting a digital fashion frenzy.
We published the feature at 17h30PM and within less the three hours it became the third most viewed article on The Luxury Lifestyle Guide. By midnight it was the highest ranking feature for the week in terms of views. So now we had two reasons today to publish the promised follow-up feature profiling the Elliott J. Frieze Womenswear Spring/Summer Collection 2011. Not only did now have to stay faithful to our promise to you, but now we also felt obliged by the unprecedented enthusiasm for the label. The enthusiasm has been so avid and sincere that a couple of our readers have even corresponded with us, enquiry where they may purchase the ensembles. This incident just goes to demonstrate the power of online media to augment the marketing and communication strategies of fashion brands (see “FAST FASHION: THE PROS & CONS”).
We hope, therefore, that this follow-up feature will satisfy your interest in the Elliott J. Frieze label.
The matter of what women what has been a riddle for men long before Mel Gibson decided to where lingerie, but with his Womenswear Spring/Summer Collection 2011 it is clear to us that designer Elliott J. Frieze has remarkable insight on women. In this collection the sophistication of Jackie O meets the whimsy of Audrey Hepburn in “Breakfast at Tiffany’s”.
Audrey Hepburn in “Breakfast at Tiffany’s”
Mr. Frieze has engineered the garments to conform to the contors of the feminine silhouette, and his pallet of choice is pastel yellows and blues, mother-of-pearl and indigo. The combination is sure to make women feel elegant (without being overdressed) and sexy, and confers on them the carpe diem spirit with the mood elevating colours and featherweight fabrics.
Any ensemble from the collection is best paired with the 50’s/60’s inspired retro “Lips of Fire” sunglasses from Oliver Peoples’ 2011 collection.
“Lips of Fire” by Oliver Peoples
And for strutting their stuff, women do best wearing pumps.
Black Alexander McQueen pumps
So, gents, come Women’s Day (South Africa) on August 9, you now know that Elliot J. Frieze will please the lady in your life. This will be the perfect expression of your affection for her, just in time for the Southern Hemisphere spring/summer season.
Here are the rest of the looks from the Elliott J. Frieze Womenswear Spring/Summer Collection 2011:
Actress of The Chronicles of Narnia film franchise, Anna Popplewell and designer, Elliott J. Frieze
For more on Elliott J. Frieze, visit www.elliottjfrieze.com.
Live the life!
Le Marquis des Excellences